Package Design: Caffeine Emporium Cafe’

When it comes to a physical product or item, at some stage it will need to be packaged.

Whether you need a clean-release label on food and beverage packaging or packaging for new, top-of-the-line cosmetic products…

Client: Caffeine Emporium Cafe’

Scope: Display-style Package and Product Design Concept

A growing Cafe’ was looking to sell gift sets for Coffee and Tea Lovers, complete with 2 mugs, samples of the product in storage tins, and assorted paraphernalia. They were looking for design ideas not only for the product, but a graphic that could be applied to the mugs.

They had something specific in mind, however, and wanted to emulate wall tiles, to give a 50’s Diner or Kitchen feel, and a color palette of a mint green, sky blue, and orange-creme.

Customer Needs

Develop a design for a freestanding window display package

Create a logo icon for the product

Highlight the chosen color palette

Tek Solutions

First, our designers crafted a coffee/tea icon with a subtle 1950’s flair; with a stylized chevron shape and star patterns, swapping the color palette between the Coffee and Tea versions.

Then, the same applied to the package; placing the icon and corresponding color palettes to the top and sides, with the multi-colored tiling on the front-face and lower opacity versions within the box interior.

Direct and to-the-point, exactly what the client wanted.

Result: These designs were met with great satisfaction and enthusiasm, and are in preparation for finalization to be produced for the client to sell in the Caffeine Emporium Cafe’.