Package Design: Mrs. K’s Organics

When it comes to a physical product or item, at some stage it will need to be packaged.

Whether you need a clean-release label on food and beverage packaging or packaging for new, top-of-the-line cosmetic products…

Client: Mrs. K’s Organics

Scope: Display-style Package Design

Mrs. K’s Organics wanted a display-style package design for a seasonal assortment of spices. They wanted something that spoke of the fresh and natural ingredients used for their product, and also had an autumnal appeal, as the assortment was for Thanksgiving.

Customer Needs

Develop a design for a functional, freestanding package

Highlight the seasonal aspect, and their all-natural, farm-fresh ingredients

Tek Solutions

A Thanksgiving assortment of spices bespoke of a cornucopia, or a basket of farm-fresh product. We also suggested that the packaging might resemble a spice-rack. With these two design aspects in mind, we set out to emulate a wooden crate, filled with an autumn harvest, with Mrs. K’s spices an integral part.

Result: This design concept was commented upon by our client as being “warm and inviting”. It went to market and, we’re told, sold very well. We all gave thanks for that fact.

Back to Design Showcase