We believe attentive brand design, inspired by the values and objectives of your consumer, is the key to creating a successful brand identity that forges a bond between your product and your clientele.
Our collaborative approach to the creative process delivers custom retail & product packaging design focused on creative production techniques.
Scope: Logo and Signage design
A small business, suddenly faced with an expansion and relocating to a new, higher-exposure location, wanted a new logo design that could also be used for a carved, gold-leafed store sign.
The NOOK, a seller of antiques and other esoterica, old and new, wanted a logo that had one foot in each time-frame – looking both fresh and of a by-gone age.
The design also needed to be able to give the woodworking artisans a complete grasp of the 3-dimensional appearance the owner’s were wanting in the finished signage.
Result: What could be more timeless, being of the past, standing tall today, and yet reaching for the future than a tree? Allowing the playful nod of having twin acorns stand in for the two letter “O”’s , really helped make this design a delight for the client.